9 Key Metrics to Track In a Social Media Campaign

9 Key Metrics to Track In a Social Media Campaign

Running a social media campaign has become a synonymous with marketing for businesses - whether for the launch of a new product, a rebrand, special announcement, or a sale - but how do you know that your social media efforts are paying off? Here are nine key metrics you should be tracking when analysing the … Continue reading 9 Key Metrics to Track In a Social Media Campaign

Instagram Live Vs. Facebook Live

Instagram Live Vs. Facebook Live

Facebook live or Instagram live? Which is the best option for your business? Let’s figure it out together. Going live on any platform is a great way for your brand to build engagement with your followers. It also allows you to connect with your followers in real-time and be more open and raw with who … Continue reading Instagram Live Vs. Facebook Live

How to Determine What Social Platforms to Be On

How to Determine What Social Platforms to Be On

Choosing which social platforms to be on for your business can be confusing. It can be tempting to decide to have a presence on every platform, however, this is not the right choice for the majority of businesses out there. Most of the time, it is better to stick with 2-3 platforms and do them … Continue reading How to Determine What Social Platforms to Be On

Easy to Implement Video Content Ideas

Easy to Implement Video Content Ideas

Video content is an essential part of social media content. With 87% of online marketers uploading video content and one-third of online activity spent watching video content, brainstorming content to upload can become tiring. We’ve put together a list of video content ideas that are easy to implement into your video strategy. Behind the scenes … Continue reading Easy to Implement Video Content Ideas

9 Ways to Optimise Your YouTube Videos

9 Ways to Optimise Your YouTube Videos

YouTube videos have become a part of many businesses social media and SEO strategies - and it’s no surprise why. YouTube is now the second largest search engine after Google, with 30 million people watching 5 billion videos a day! Optimising your YouTube videos can help to increase the amount of traffic to your website … Continue reading 9 Ways to Optimise Your YouTube Videos

Social Media Campaign Template

Social Media Campaign Template

This social media campaign template will make creating your next social media campaign easy. Social media campaigns can be created to support a wider marketing campaign; market the release of a new product; run a sale; align with a holiday or celebration; or to simply create increased awareness for your brand. When running a social … Continue reading Social Media Campaign Template

first steps to starting a youtube channel

First Steps to Starting a YouTube Channel

YouTube has over 1.3 billion users and is used as the second largest search engine. A YouTube channel can help your business to reach a larger audience in a more engaging and direct manner than other social media platforms. Investing in video can see an increase in not only click-throughs and lead generation but also … Continue reading First Steps to Starting a YouTube Channel